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Meta beats Q1 2025 expectations as ad revenue and AI investments surge

Meta beats Q1 2025 expectations as ad revenue and AI investments surge Meta revenue jumps in Q1 as Zuckerberg commits to AI and growth (Illustrative photo: Getty Images)

Meta once again surpassed Wall Street's expectations in Q1 2025 thanks to robust advertising revenue and a bold expansion of its AI infrastructure, Reuters reports.

Meta Platforms, the parent company of Facebook and Instagram, reported $42.31 billion in revenue for the first quarter, beating analyst estimates of $41.40 billion.

Profit soared to $6.43 per share, far above the $5.28 forecast. The company also set a bullish tone for Q2, projecting revenue between $42.5 billion and $45.5 billion.

In a post-earnings call, CEO Mark Zuckerberg said, "The pace of progress across the industry and the opportunities ahead for us are staggering. I want to make sure that we're working aggressively and efficiently, and I also want to make sure that we are building out the leading infrastructure and teams."

Meta beats Q1 2025 expectations as ad revenue and AI investments surgeMark Zuckerberg, CEO and founder of Meta (Photo: Getty Images)

Meta now expects to spend $64–72 billion on capital expenditures in 2025, up from the previous $65 billion estimate.

While most of the investment is focused on core operations like ad computing, CFO Susan Li noted it also supports AI infrastructure and hedges against potential tariff-driven hardware cost spikes.

Strong user growth, cautious optimism amid global uncertainty

Meta's platforms continue to dominate global engagement.

Daily active people (DAP) across its family of apps rose 6% year-over-year to 3.43 billion.

Nearly 1 billion users now engage monthly with Meta's AI assistant, and Zuckerberg emphasized that growing engagement is the top focus before monetization.

Despite a solid Q1, Meta isn't immune to external risks. CFO Li warned, "There could be a significant impact to the European business as soon as the third quarter," referencing a Digital Markets Act ruling.

In addition, Meta is preparing for a critical antitrust trial in Washington over its acquisitions of Instagram and WhatsApp.

With digital ad budgets tightening amid US tariff concerns, Meta's advertising strength remains a key asset. "If ad revenue continues to hold strong, then this increase in capital expenditures will be less of a bitter pill for investors to swallow," said Debra Aho Williamson, chief analyst at Sonata Insights.

Meta's resilience under economic pressure reinforces its position as a digital advertising powerhouse and AI innovator.

Tesla, by contrast, is facing a tough start to 2025 — its stock is falling, sales are weakening, and pressure on Elon Musk from investors and politicians is mounting. Analysts are calling this a pivotal year for the company.