Brown becomes season's trend: How bloggers elevate winter's signature shade
Olia Poliakova and Olena Svitlytska (collage: RBC-Ukraine)
The brown palette is back at the peak of fashion, and Ukrainian celebrities are already showing how to wear it stylishly. Singer Olia Poliakova and actress Olena Svitlytska presented two completely different but equally trendy looks in rich chocolate tones that will be the season's top inspiration.
Espresso-tone denim: Olia Poliakova's style
The Ukrainian pop diva once again proved that bold styling choices are her strong suit. On social media, the artist showcased a street-style look that combines several major trends at once.
The central element is a pair of deep espresso-colored jeans, which are the leading denim trend of this winter. This shade is the ultimate black alternative: it keeps the look sharp and sophisticated while infusing a subtle softness and layered visual depth.
Olia Poliakova showed a look with brown jeans (screenshot)
Poliakova chose a relaxed fit with a high waist and wide cuffs, making the jeans easy to pair with different types of footwear.
Stylistically, the look is built on contrasting silhouettes: the voluminous bottom is balanced by a long-sleeve top with long sleeves and a deep neckline.
A cropped leather bomber jacket adds the finishing touch. It is a trendy piece that gives the outfit structure and a slightly edgy character.
Olia Poliakova showed a look with brown jeans (screenshot)
Accessories play an equally important role. A brown belt with a large gold buckle complements the quiet-luxury aesthetic, while pointed ankle boots and a structured crocodile-effect brown handbag complete the refined silhouette.
The jewelry is minimalist but luxurious: gold rings and a watch with an emerald gems. This is what modern star casual looks like today with a hint of premium elegance.
Chocolate total-look: How Olena Svitlytska combines color and texture
While Poliakova experiments with silhouette structure, actress Olena Svitlytska focuses on texture and depth of tone.
Her look is one of the best examples of how to wear brown in a total-look format, striking a balance between grunge, minimalism, and quiet luxury.
The key outerwear piece is a chocolate-colored teddy coat made of faux fur.
Its oversized cut, soft lines, and warm tone create a stylish contrast with leather pants in the same shade.
This combo is one of the strongest of the season because the mix of fur and leather looks both luxurious and versatile.
Svitlytska showed a trendy look (photo: instagram.com/olena_svitlytska)
Straight-cut or slightly flared leather pants create a visually slimmer silhouette, and a matching belt helps structure the proportions.
The look is complemented by a leather bralette, a bold detail that highlights the décolleté area and adds an evening edge. Accessories are minimal: small gold earrings and bright makeup with winged eyeliner, which enhances the dramatic mood of the outfit.
Olena Svitlytska and MamaRika (photo: instagram.com/olena_svitlytska)
Why brown is back in trend
Brown became one of the key colors of 2025 thanks to its versatility, its ability to soften a look, and the way it creates a chic effect even in casual outfits.
It pairs well with most basic shades, inclusing beige, caramel, black and olive, and works for both street style and evening looks.
The outfits of Poliakova and Svitlytska clearly show that brown can be anything: sexy, relaxed, understated, grunge-inspired, or premium. The key is to play with contrasting textures, choose the right tone, and not be afraid of bold details.
If you want to look trendy this winter, it's worth paying attention to the chocolate palette, which is one of those rare trends that suits almost everyone.
You may be interested in:
- Usyk's wife impressed with flawless office chic
- How Lesia Nikitiuk paired eco-leather with a fluffy fur coat
- Zlata Ognevich showed the perfect dress for New Year's Eve
Sourses: Instagram pages of Olia Poliakova and Olena Svitlytska.
